Voted the #1 Immersive Art Experience in America by USA Today readers in 2024, Color Factory New York celebrates the joy of color.

Guests embark on a bright and colorful journey through 12+ immersive installations that inspire joy and human connection, expand boundaries of perception, encourage play, and engage the senses in unexpected ways. Fun for all ages, each visit includes surprise giveaways, sweet treats, and complimentary digital photos.

From the lobby to the gift shop and every colorful moment in between, our spaces are as inclusive as they are dynamic and celebratory. Each room is designed in partnership with an exceptional roster of local and international artists and collaborators. Jump into color with us!

Please note: At least ONE person's ID must match the name on ONE ticket. If no one in your party has an ID matching the name on one ticket, you will not be allowed entry.

Minors under the age of 18 will not be allowed inside without a parent or guardian.
Inclusions & Exclusions
✔  All fees and/or taxes
Departure & Return
Departure:  251 Spring St, New York City

Return: End right where it started.
Itinerary
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Color Factory New York Color Factory is an unforgettable art adventure located near SOHO in Manhattan. Voted the #1 Immersive Art Experience in America by USA Today readers. Visitors are invited to experience the joy of color through interactive installations, immersive rooms, and carefully curated moments inspired by NYC.
Cancellation Policy
All sales are final. No refund is available for cancellations.
Additional info
•  Wheelchair accessible
•  Service animals allowed
•  Public transportation options are available nearby
•  All areas and surfaces are wheelchair accessible
•  Suitable for all physical fitness levels
•  Treats may contain allergens - please ask